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Shopify CRO audit: agency vs SellBetter

What a Shopify CRO audit costs. And when you need an agency.

Agencies commonly quote roughly $500 to $3,000 for a one-time Shopify conversion audit. SellBetter runs an automated, evidence-backed audit for $49 a month and re-checks your store every week. Here is what each is good at, honestly.

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Agency prices vary widely; the range above is what public pricing guides commonly quote for a one-time audit.
01
What an agency gives you

Human judgment, strategy, and design.

A good CRO agency looks at your store the way a strategist does: your positioning, your customers, your analytics, and your design. That is worth paying for when you are planning a redesign, running an A/B testing program, or already have enough traffic that small percentage gains are worth a lot.

  • Brand, positioning, and design recommendations
  • Analytics and customer-research-led insights
  • A/B testing programs and experiment design
  • Often includes implementation, at extra cost
02
What SellBetter gives you

Every observable problem, found and verified, every week.

SellBetter crawls your real storefront—homepage, product, collection, and cart pages on desktop and mobile—and runs over 140 automated checks for SEO and conversion friction. Each finding names the affected page and shows the evidence, and your five priorities come with step-by-step Shopify instructions. When you make a fix, SellBetter re-runs the exact check on your live store to confirm it worked.

  • Automated SEO and conversion checks with captured evidence
  • Five ranked fixes with exact Shopify admin steps
  • Live verification of each fix, then weekly monitoring
  • No invented revenue forecasts—impact bands and confidence instead
03
How to choose

Fix the observable problems first. Then decide on strategy.

An agency’s time is expensive, and much of a first audit is spent cataloguing issues a machine can find: missing alt text, weak meta titles, slow pages, buried add-to-cart buttons, thin product descriptions. Clearing those first means that if you do hire an agency, you pay for strategy rather than for a checklist.

  • Start with an automated audit to clear the basics cheaply
  • Use the weekly re-audit to catch regressions as the store changes
  • Bring in an agency for redesigns and testing programs
  • The two work well together—they solve different problems
A practical path

Audit, fix, verify—then scale up if you need to.

Most stores get the most value by fixing what is observably broken before paying for strategy. This is the order we suggest.

  1. 01

    Audit

    Run SellBetter on your live store; your first audit and one fix are free.

  2. 02

    Fix

    Work through the five ranked fixes using the exact Shopify steps.

  3. 03

    Verify

    SellBetter re-checks each fix on your live store and keeps monitoring it.

  4. 04

    Scale

    Once the basics are clean, bring in an agency for strategy or testing if you need it.

Questions, answered

Know exactly what happens next.

Clear limits, clear evidence, and no invented performance claims.

How much does a Shopify CRO audit cost?

Public pricing guides commonly quote about $500 to $3,000 for a one-time agency audit, and more when implementation is included. SellBetter’s Pro plan is $49 a month (or $490 a year) and includes weekly re-audits; the free plan runs one full audit and unlocks one fix.

Is an automated audit as good as an agency audit?

Not for strategy, branding, or design—those need human judgment. For finding observable SEO and conversion problems consistently, with evidence and live verification, an automated audit is faster, cheaper, and can re-run every week.

Should I use both?

Often, yes. Clearing the observable problems with SellBetter first means an agency engagement can focus on strategy and testing instead of a checklist.

Does SellBetter guarantee more sales?

No. It reports observable friction with impact bands and confidence, and verifies that each fix is live. It does not promise a specific conversion or revenue increase.

One free verified fix

Turn the next problem into proof.

Audit the store, open the clearest win, make the change, and rerun the exact check.

Install free on Shopify